The News Direct platform was designed and built from the ground up – to reinvent content delivery, to re-engineer workflow, to revitalize metrics and ROI, and to bring security and pricing into the 21st century. Watch out BusinessWire and PR Newswire.
Q1: About News Direct – You spent most of your career at BusinessWire. How did your vision for rewiring media outreach and launching News Direct come out of that experience?
Q2: Platform v. Wire Service – News Direct is being positioned as a platform rather than a wire service. Why?
Q3: Features – News Direct has many features including a collaborative content studio, social media integration and actionable analytics. Tell us about your exclusive solutions?
Q4: Business Model – Your pricing model is also different from the other wire services. Please explain.
Q5: Team – Tell us about the team that you have assembled for News Direct?
Q6: Game Plan – What is your game plan?
Q7: Funding – What is the funding to date? Are there any capital raises planned this year?
Q8: Disruption – News Direct commissioned a research firm to determine the pain points ? What were the key findings of their research?
“We deliberately didn’t put the word ‘wire’ in our name; we wanted to stay away from that language and call ourselves a platform, because that’s what we really are”